Crafting the Future: How Artisans Are Embracing Technology to Innovate Traditional Crafts

Mr. Piyush Gupta

The Indian handicraft industry, a vital source of employment for women and marginalized communities, is experiencing a transformative shift due to technology. Digital tools like 3D printing are revolutionizing traditional crafts, allowing for intricate designs that were previously unattainable by hand. This fusion of digital precision with traditional craftsmanship not only preserves the aesthetic quality of handicrafts but also introduces new possibilities for innovation and detail.

Artificial Intelligence (AI) and Machine Learning are enhancing craftsmanship by analyzing patterns, predicting trends, and providing personalized recommendations, allowing artisans to better align their creations with market demands. Research from McKinsey & Company shows that businesses using AI can boost productivity by up to 40%, preserving traditional skills while expanding their global reach.

Sustainability is becoming increasingly important in the craft sector, and technology is crucial in driving eco-friendly practices. Tools like Intel’s smart sensors optimize resource usage and minimize waste, while the adoption of circular economy principles in textile production could result in significant savings and reduced emissions.

The metaverse offers new opportunities for artisans to showcase their work on a global stage, creating 3D photorealistic environments and smart virtual assistants. This digital approach broadens the reach of artisans and allows for the preservation and promotion of cultural heritage.

Technology is essential to reverse the 30% decline in the number of Indian artisans over the past three decades, as many face severe economic hardships and struggle with limited resources and training. By integrating digital tools and platforms, artisans can enhance their work, reach global markets, and improve their financial stability.

The views of this article is expressed by  the CEO, VOSMOS.